All members of the Alliance are leaders in the meetings industry in their respective countries and regions, and are contributing to the development of the local and international associations and their conferences.

The main objectives of the World PCO Alliance are:

  • To collaborate together and to ensure the effective promotion and marketing of members’ events in the region and the world at large.
  • To collectively share and exchange knowledge such as education, technology, latest findings and other information and experiences for mutual benefit and development of the industry.
  • To further build and grow business leads, particularly in the association meeting industry.
  • To create quality local partners for PCOs who may not have regional reach or presence except through the World PCO Alliance, hence attracting more business interests and generating a stronger presence, with a wider network of support.